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McRock Capital is a Toronto-based venture capital firm focused exclusively on industrial software, Industrial AI, and the Industrial Internet of Things (IIoT). Co-founded in 2012 by Scott MacDonald and Whitney Rockley, it invests in early-stage technology companies at the intersection of sensors and software across Canada, the United States, Europe, and Israel.
They made 4 investments in the last 12 months. Average disclosed round size is $37.3M (across 18 rounds with reported amounts).
Portfolio
16
Fund Size
$88M
Top Stage
Series A
Last 12 Mo
2
Team
Portfolio Breakdown
Stage Distribution
Sector Distribution
Investment Activity
DealsAvg Round Size
Portfolio
20 investments
| Company | Round | Amount | Date |
|---|---|---|---|
| Series A | $28M | Oct 2025 | |
| Series A | $28M | Oct 2025 | |
| Series A | $23M | Jul 2025 | |
| Series A | $23M | Jul 2025 | |
| Growth | $120M | May 2023 | |
| Series B | $33M | Apr 2021 | |
| Series B | $85M | Apr 2021 | |
| IInvixium | Unknown | $3M | Jun 2020 |
| Unknown | $10M | May 2020 | |
| IInvixium | Unknown | $3M | Jan 2020 |
| Ee2ip technologies | Growth | $120M | Jan 2020 |
| Series C | $17M | Dec 2019 | |
| Series B | $16.5M | Jan 2018 | |
| Series D | — | Jan 2017 | |
| Series B | — | — | |
| Ee2ip technologies | Series B | $120M | — |
| Series A | $12.5M | — | |
| Series A | $3M | — | |
| Seed | $13.5M | — | |
| Series A | $13.5M | — |
Top Co-Investors
Export Development Canada6 shared
Chevron Technology Ventures3 shared
Translink Capital3 shared
Connecticut Innovations3 shared
Investissement Québec3 shared
Grove Ventures2 shared
Koch Disruptive Technologies2 shared
Maor Investments2 shared
Viola Ventures2 shared
RRE Ventures2 shared
ETF Partners2 shared
Cisco Investments2 shared
BDC Capital2 shared
CIBC Innovation Banking2 shared
Expon Capital1 shared
EQT Ventures1 shared
Felix Capital1 shared
Prosus Ventures1 shared
Invest-NL1 shared
Estari1 shared
Last updated: 8 September 2026