
301 INC is the corporate venture capital arm of General Mills, investing in driven and passionate founders across the food value chain who are transforming the food ecosystem. The firm focuses on emerging food brands, agriculture and packaging technologies, and new go-to-market models.
Their most common stage is series-b (43% of deals). Average disclosed round size is $15.4M (across 7 rounds with reported amounts).
Portfolio
7
Fund Size
—
Top Stage
Series B
Last 12 Mo
0
Team
Portfolio Breakdown
Stage Distribution
Investment Activity
DealsAvg Round Size
Portfolio
7 investments
| Company | Round | Amount | Date |
|---|---|---|---|
| EEverything Legendary | Series A | $6M | Jan 2022 |
| PPetPlate | Series B | $19M | Dec 2021 |
| PPots & Co. | Growth | $20M | Jan 2021 |
| Series B | $12M | Jun 2018 | |
| GGoodBelly | Unknown | $12M | Jun 2018 |
| FFarmhouse Culture | Series D | $6.5M | Jan 2017 |
| GGood Catch | Series B | $32M | — |
Top Co-Investors
General Mills2 shared
ECP Growth1 shared
CircleUp Growth Partners1 shared
CPT Capital1 shared
PHW Group1 shared
New Crop Capital1 shared
Stray Dog Capital1 shared
Pendulum1 shared
Conversion Venture Capital1 shared
Fernbrook Capital Management1 shared
Simple Food Ventures1 shared
Renewal Funds1 shared
Last updated: 8 September 2026